Although IPL 2023 had a drop in advertisers during opening match, TV and digital viewership has seen an increase by 29 percent.
'The IPL is by the biggest sports property in the country and having it will give any digital video player an edge.'
Arnie's back, Varun shape shifts while others fight the good fight and more on OTT this week.
You'll wish weekends lasted as long as weeks after looking at Sukanya Verma's long, long list of recommendations on OTT this week.
Scams, stuntswomen, pirates, freelancers, Sukanya Verma shows you everything you can catch on OTT this week.
Sukanya Verma lists everything you can watch on streaming platforms this weekend.
Catch one of Mammootty's career best works, Oscar-winner Michelle Yeoh and more on OTT this week.
The 2023 edition of the Indian Premier League (IPL) will see Disney-Star and Viacom18 competing to sell their ad space with an eye on the estimated Rs 4,000-crore advertising money.
It also said that to make it easier for people to subscribe, Disney+ Hotstar VIP has tied up with telecom players Jio and Airtel.
Pop stars, lawyers, cops, hoteliers -- care to hear their story on OTT this week?
Kareena in a Kalimpong murder mystery, Priyanka in a Hollywood rom-com, a South Korean style western and lots, lots more on OTT this week.
So many movies coming up for release in theatres in 2024 but January's OTT watch seems interesting too.
From Vijay's fiery latest to atom bomb origins, brace yourself for some explosive action on OTT this week.
Thriller, horror, feel-good, rom-com, action, vendetta, biopics -- you name it, you got it on OTT this week.
Deepa Gahlot lists some interesting made-for-OTT hostage dramas that you can watch.
Could it be about clout? Given its size and influence, RIL doesn't need the media for that, notes Vanita Kohli-Khandekhar.
This season, the nature of the advertising game has changed dramatically with TV and digital rights going to different entities.
Its success script: Investing more in local content ecosystem; growing its partnership footprint.
Ten sequels that either complemented the first or surpassed it.
After a dry, dreadful, spell of darkness and desolation, it looks like Bollywood love stories are ready to rock the silver screen again.
Quite a few Hindi films have taken up issues related with sex, and managed to shine the torch on some pertinent issues.
Kangana Ranaut plays an Air Force pilot in Tejas, joining an increasing list of films and shows centered around women playing significant roles in their careers.
'If OTT platforms had not come in, we would not get this second lease of life.'
From Hrithik Roshan's mind games in Vikram Vedha to South Korea's biggest blockbuster of 2023 so far, Sukanya Verma lists everything you can watch on streaming platforms this weekend.
Netflix and Amazon Prime gain market share at the cost of Indian platforms Hotstar, VOOT, Jio Cinema.
The dizzying ascent of these cricket apps, some from near oblivion, after the IPL tournament began on September 19 in the UAE, has been meteoric.
The two obvious best choices are to combine OTT viewing time with some good eating, because Joe, Rishi and Co don't have to be the only ones dining well.
Amazon Prime leads the race to buy digital rights for Bollywood blockbusters with Hotstar and Netflix trailing far behind.
Prime was the first to grab streaming rights for seven titles for an estimated Rs 300 crore.
As the second season of The Night Manager hits the OTT screen, Deepa Gahlot looks back at the top spy thrillers on streaming platforms.
A list of watchable Hindi legal shows and films on OTT, in order of release.
Betting as a function of pure luck is banned in the country, but games of skill with monetary stakes are not.
95 per cent of advertising inventory has been sold on television and 18 on-air sponsors have been signed up so far, the highest for any season.
As many as six major films are set to arrive in theatres even as OTT continues to thrill us with new content.
Small and big advertisers are making their presence felt this year far more than they did earlier, bringing a smile to the faces of the tournament's organisers and partners.
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